Back to School · Live now

Back to School Sneaker Deals

Back to school is the biggest sneaker sale window before Black Friday. From mid-July through late August, retailers clear summer stock and previous-season runners to make room for fall, and prices drop below MSRP across Nike, Jordan, Adidas, New Balance and Hoka. Every pair below is priced under retail right now, checked daily and sorted newest first.

Expect kids', women's and men's everyday sneakers marked down alongside running-shoe clearance — typically 20–40% off, and steeper on older colorways. Several brands are running promo codes this season; where a code is needed to reach the under-retail price, it appears on the deal card. Sizes go fast and sold-out pairs drop off, so what you see here is live.

Back to School 2026Under retail onlyUpdated daily
Sale happening now
Nike

Nike back to school sale

Nike is running an extra discount on already-reduced styles with code DAYONE at checkout. It stacks on sale prices across running, basketball and lifestyle, and it’s the reason several pairs below are sitting well under retail. The individual deals we’ve verified are listed further down — this link takes you to the full sale.

Shop the Nike sale → CODEDAYONE

Code applies at checkout on Nike.com · exclusions apply · ends when Nike says it does

Live · Under retail

Today's back to school markdowns

-40% UNDERNikeNike Vomero Plus
Vomero Plus
$108.00$180.00SAVE $72.00
Get deal →
-40% UNDERNikeNike Vomero Plus
Vomero Plus
$108.00$180.00SAVE $72.00
Get deal →
-48% UNDERNikeNike Air Force 1 '07 LV8 "Denim" Men's Shoes
Air Force 1 '07 LV8 "Denim" Men's Shoes
$65.00$125.00SAVE $60.00
Get deal →
-40% UNDERNikeNike Pegasus 42
Pegasus 42
$87.00$145.00SAVE $58.00
Get deal →
-40% UNDERNikeNike Vomero Plus
Vomero Plus
$108.00$180.00SAVE $72.00
Get deal →
-72% UNDERNikeNike Book 1 "Air Safari"
Book 1 "Air Safari"
$44.00$155.00SAVE $111.00
Get deal →
-47% UNDERNikeNike Nike Alphafly 3
Nike Alphafly 3
$163.00$305.00SAVE $142.00
Get deal →
-46% UNDERNikeNike Nike Vaporfly 4 Volt/Black
Nike Vaporfly 4 Volt/Black
$145.48$270.00SAVE $124.52
Get deal →
-47% UNDERNikeNike Nike ACG Pegasus Trail
Nike ACG Pegasus Trail
$81.73$155.00SAVE $73.27
Get deal →

Back to school sneakers, answered.

When are the best back to school sneaker deals?
The window runs from mid-July through late August, peaking in the first two weeks of August. Retailers clear summer stock and previous-season models before fall releases land, which is when prices dip below retail.
Does Nike have a back to school sale?
Yes. Nike is currently running an extra discount on already-reduced styles with the code DAYONE at checkout, stacking on top of sale prices across running, basketball and lifestyle. Exclusions apply and the promotion ends without notice.
How much are back to school sneakers discounted?
Typically 20 to 40 percent off, and steeper on older colorways or previous-season running shoes. With a stacking promo code, some pairs land 50 to 60 percent under retail — those are the ones worth moving on quickly.
Which brands discount most for back to school?
Nike, Jordan, Adidas, New Balance and Hoka all discount through the season. The deepest cuts usually land on previous-season runners and everyday lifestyle models being cleared for fall inventory.
Do back to school and Labor Day sneaker sales overlap?
Yes. Back to school deals ramp through August and run straight into Labor Day weekend, so the two overlap for roughly two weeks at the end of the season. If you can wait, the very end of August often has both clearance depth and holiday-weekend promo codes.
How do I find back to school sneakers under retail?
We track markdowns across the major retailers every day and list only pairs priced under standard retail. Deals on this page are sorted newest first, show the discount and any code required, and link straight to the retailer.